Last week the Baltic Team were out in force busy connecting up many new customers, including Womenswear brand 4th and Reckless, a new popup shop in the Liverpool ONE shopping centre.

4th & Reckless hosted its first sample sale in the former Quiz store in Liverpool ONE as part of a pop-up activation. Baltic delivered a 1Gbps leased line complete with a high density WiFi solution that connected up this cashless operation.

Founded in 2016, 4th & Reckless is currently only available to shop via its website, or via partners including Asos, Flannels and End.

Social media influencers including Elsa Hosk, Loz Vasallo, Mimi A.R, Georgina Lennon and Luana Barron have been known to love 4th & Reckless.

The company’s offerings range from camisole crop tops and one shoulder maxi dresses to tailored skirts and wide leg joggers.

Baltic Broadband are leaders in providing connectivity for retailers across the UK. Customers can rent high speed resilient for a day, week or longer.  See our Retail page for more information about how Baltic Broadband could help transform your Retail operations.